Do You Have A Digital Marketing Plan?

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“Write great content, and your audience will find you.”

This statement is often used in the world of content marketing, yet it couldn’t be more further from the truth.

Without the right guidance and strategies in place, you could be creating content that is never found, isn’t useful or isn’t what your target market is looking for. You wouldn’t start a business without a plan, so you shouldn’t create content without a digital marketing plan and strategy in place.

A digital marketing plan will save you time and money in the long run, and will help you go from being a digital wallflower to building a solid base of fans ready to consume your content.

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I know what it’s like to put in hours of time, effort and money into a website and then realise you’ve been doing it all wrong. I started off as a blogger a few years ago without any plan or direction, and soon became frustrated with the lack of traffic. I had a message to share with others, but no one knew I existed.

Read more about my story and how I started out in digital marketing.

If you’d like some solid guidance and a plan to help you find and reach your audience, contact me for more information. I can help you with on-page SEO, setting up your Google Analytic and Google Search Console accounts (and making sense of them) as well as writing title tags, alt tags and meta descriptions. I also recommend strategies and ways to build backlinks to your website.

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There’s an art to attracting the right audience to your content, an audience that will become your biggest fan and will convert into clients, sales and profit for your business.

Before you knuckle down and start creating your content, know which type of audience you want to attract and how to create useful content for your desired audience. Have a plan of how you are going to convert your audience into your biggest fan. Know the aim of your message, and how to craft your message so that you attract the right audience.

I can help you create a content plan so you target the right audience. Using extensive keyword research, I help you find out what type of content to create as well as finding out your client’s pain points so that you can tailor the perfect solution for your clients. Keyword research helps you craft better content for your website (or if you aren’t up to it, let me know and I can help with content creation and copywriting too).

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You know how to use Pinterest for personal use, but when it comes to marketing your business on Pinterest, you’re confused.

Pinterest for business is not just a matter of pinning an image and hoping for the best. Creating a Pinterest strategy and knowing what works and what doesn’t work will help build a following and drive traffic back to your website. Work with me and I’ll show you a more effective way to use Pinterest rather than using trial-and-error (and wasting hours of your time).

I can help you build a solid Pinterest profile with boards, descriptions and pins that reflect the topics relating to your business and target market. We can also work together to create the perfect pins that will lead to more repins, follows and visits to your website.

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Are you a passive income enthusiast? Follow me on my journey to financial freedom as I build several streams of passive income. I share my journey with you: the highs, the lows, and everything in between, as well as how I use digital marketing strategies and techniques to build a business that allows me to enjoy the freedom of life without being tied to an office desk 24/7.

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